Meta Platforms, the parent company of Facebook, and renowned sunglasses manufacturer Ray-Ban are set to launch the second-generation Ray-Ban Meta smart glasses in October. These high-tech glasses, equipped with a range of AI-powered features, are designed to enhance users’ daily experiences.
The new Ray-Ban Meta smart glasses, available for purchase online and in retail stores starting October 17, build upon the success of their first-generation predecessors. This upgraded version boasts a 12MP camera, built-in speakers, and a five-microphone system, providing users with the capability to record special moments, make calls, and perform various other tasks.
Wearers of the Ray-Ban Meta smart glasses can engage in live streaming, enjoy music or podcasts, send messages, and make calls through social media platforms. The glasses feature a “next-generation” camera capable of capturing photos and recording 1080p video for up to 60 seconds.
The enhanced audio quality of these glasses includes extended bass for a richer sound, higher maximum volume options, and directional speakers. Meta AI, an integrated artificial intelligence assistant, has also been incorporated into the glasses, offering hands-free assistance. To activate Meta AI, users simply need to say, “Hey Meta,” and then dictate their desired commands or settings.
Meta and Ray-Ban launch AI glasses: 10 most unique features
- In partnership with EssilorLuxottica, we’re launching a new generation of Ray-Ban Meta smart glasses, available for pre-order now.
- The new glasses feature improved audio and cameras, over 150 different custom frame and lens combinations, and they’re lighter and more comfortable.
- You can now livestream from the glasses to Facebook or Instagram, and use “Hey Meta” to engage with Meta AI, our advanced conversational assistant, just by using your voice.
- Meta Ray-Ban Improved audio: We have all-new custom designed speakers with extended bass, higher maximum volume, and improved directional audio that provides reduced audio leakage for improved calls, music, and podcasts — even in noisy or windy environments.
- Share your point of view: A new ultra-wide 12 MP camera translates to improved quality for your photos and 1080p videos up to 60 seconds, so whether you’re taking in breathtaking views during a hike or living your best life at an art show, the evidence of your exploits will be as epic as the real deal.
- Meta Ray-Ban Power up: Ray-Ban Meta smart glasses are powered by the all-new Qualcomm Snapdragon AR1 Gen1 Platform, which enables higher quality photo and video processing and even faster compute.
- Meta Ray-Ban The look(s): Ray-Ban Meta smart glasses come in the timeless Wayfarer style you already know and love, plus a brand-new Headliner design for a more retro look — both of which are available in Matte Black and Shiny Black.
- Comfort and control: We reduced the weight of the glasses and slimmed down the profile in every direction, making them lighter and more comfortable.
- Hands-free livestreaming: You can now livestream from the glasses to Facebook or Instagram. And you can see the comments in your preview, or tap and hold on the side of your glasses to hear them out loud to engage with your community as you’re living in the moment.
- Meta Ray-Ban AI: We’ve integrated Meta AI, our advanced conversational assistant, on Ray-Ban Meta smart glasses and optimized it for a hands-free, on-the-go experience
Customers can choose from five frame colour options, including matte black, shiny black, and three transparent colours: blue (jeans), black (rebel black), and brown (caramel). Thanks to Ray-Ban’s diverse frame portfolio, the Ray-Ban Meta smart glasses offer over 150 different custom frame and lens combinations, including the option to add prescription lenses.
Additional noteworthy features include a maximum battery life of 36 hours, an upgraded processor, and a slimmer and lighter design. The starting price for these innovative smart glasses is set at $299.
Meta collaborated with EssilorLuxottica, Ray-Ban’s parent company, to develop both iterations of the Ray-Ban Meta smart glasses. The first-generation glasses, introduced in September 2021, offered 20 style combinations at select retail stores in the U.S., Canada, U.K, Ireland, Italy, and Australia.
The smart glasses market has been on the rise, with a projected value of $218.9 million in 2022, according to Report Linker, a French market research firm. This growth is expected to continue, with a forecasted compound annual growth rate of 9.5% from 2023 to 2028.
Smart glasses are a distinct category of wearable technology that leverages augmented reality (AR) to provide digital displays to wearers. They serve as an extension of smartphones, displaying notifications and enabling quick actions, similar to a smartwatch.
The smart glasses market has attracted investments and gained popularity among Millennials and Gen Z consumers. Competitors in this market include notable tech manufacturers like Bose, Razer, and Lenovo.