Google Vids is now widely accessible for Google Workspace tiers after the April introduction and June testing.
Vids is Google’s newest Workspace app, joining Gmail, Calendar, Drive, Docs/Sheets/Slides, Chat, and Meet. Officially, teams in customer support, learning and development, project operations, and marketing can use the purple document symbol on docs.google.com/videos to “tell more engaging stories at work through video” without the need for video expertise. Other use cases that have been proposed include:
- Vids are being used by customer service teams to enhance customer support by adding videos to help center articles.
- To disseminate notifications and updates to the entire organization, leaders are using videos.
- Vids are being used by learning and development teams to provide staff education and training on a large scale.Â
- Videos are being used by marketers within their companies to provide summaries of their events and campaigns.
- Project management teams are creating videos to distribute report share-outs, business updates, and meeting summaries.
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In order to “generate a fully editable initial storyboard” when you give a prompt and attach a Google Drive document, Gemini is crucial. Google Vids will add stock videos, pictures, and background music after you choose a style. Additionally, you receive a proposed script that you can either use yourself in the recording studio using a teleprompter or assign to an AI voice.
Similar to Google Slides, the more manual production procedure allows you to select from a variety of templates. Because it’s web-based, like other Google services, group cooperation is possible.
Anybody with a Google Workspace account can view and collaborate, whereas Google Workspace customers can build and replicate certain editions of Google Workspace and Gemini.
Also Read: What is Google Teammate? The Future of AI-Driven Team Collaboration in the Workplace
Essentials, Enterprise Essentials, Business Standard, Business Plus, Enterprise Standard, and Enterprise Essentials Plus users will be able to access Google Vids in the coming weeks.
Notably, until December 31, 2025, the AI-powered features listed below will be free:
- Help me create
- Generate a voiceover
- Remove image backgrounds
- Generate an image
- Recording studio read-along teleprompter
Google may implement usage restrictions in 2026.
