E-commerce or electronic commerce refers to the online trade of services and products. It should be noted that although the technology facilitating e-commerce has matured considerably over the last few years, but there still exists a wide gap in technology. E-commerce draws on technologies such as automated data collection systems, inventory management systems, electronic data interchange systems (EDI), online transaction processing, internet marketing, supply chain management, electronic funds transfer, and mobile commerce. Thus, there are is a range of potential research areas to base your e-commerce dissertation on.
The Google authorized Android Development course is primarily designed for programmers who want to learn how to create mobile applications on the Android platform. As a part of this course, you will create widgets, Customize List view, Grid view, Spinners etc, create applications using audio, video and sqlite database and finally publish it on Google Play. This course will help you learn mobile app development from scratch and unlock new job opportunities for you in start-ups as well as large organizations. Master Android app development, learn how to set up Android Studio, understand Android architecture in detail, learn about integrating your mobile apps with Facebook, Twitter and other social media, Google Drive, Google Maps, SQLite and learn how to create and optimize app user experience.
Advertising / Marketing − E-commerce increases the reach of advertising of products and services of businesses. It helps in genuine marketing management of products/services. … Support − E-commerce provides various ways to provide pre-sales and post-sales assistance to provide better services to shoppers.
Applications of e-commerce and its evolution is an unavoidable factor in the present day to day life. eCommerce is an area which is used in numerous fields of business like wholesale, retail as well as manufacturing unit. eCommerce is a subset of the e-business that concerns commerce.
Consumers are inundated with advertisements and brands on a daily basis. The dilution of direct marketing has led to a rapid rise in content marketing, where companies publish articles and provide information that users are genuinely interested in. Content marketing is a form of inbound marketing: instead of going to users at the point of sale, content visibility brings users in. While content marketing cannot sustain a business by itself, it’s an important means of attracting new customers and generating brand equity. Content marketing educates prospective customers, thereby building a rapport that can lead to short-term sales and long-term loyalty as it is also a part of e-commerce.
A revenue model is a framework for generating revenues. It distinguishes which revenue source to pursue, what value to offer, how to price the value, and who pays for the value. It is a key component of a company’s business model. It primarily identifies what product or service will be created in order to make revenues and the ways in which the product or service will be sold. Without a well-defined revenue model, that is, a clear plan of how to generate revenues, new businesses will more likely struggle due to costs which they will not be able to sustain. By having a clear revenue model, a business can focus on a target audience, fund development plans for a product or service, establish marketing plans, begin a line of credit and raise capital in e-commerce.